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ROLE
DESIGN & BRAND DIRECTOR
With less than five months until their inaugural event, Planet Home needed a full brand update and visual identity system that could scale from a new website build and marketing collateral to a large scale event at The Palace Of Fine Arts in San Francisco.
Serving as Global Design & Brand Manager, I led an international team of creatives to successfully build and launch a refreshed website, updated the brand identity system, and scaled the brand design across digital and physical touch points.
Worked with internationally renowned scientists, artists, musicians, and environmentalists such as Snoop Dogg, Wyclef Jean, Bill Nye, Edward Norton, Peter Diamondis, and Adrian Grenier, to create an attention grabbing marketing campaign across digital, social, radio, and physical touchpoints ultimately leading to a successful 2019 Planet Home event attended by more than 10,000 people.
An ecosystem that connects a global network of enterprises, spanning 4 key areas and 16 sectors.
