When you need to scale a brand from digital to world class events.
Challenge: With less than five months until their inaugural event, Planet Home needed a brand refresh that could scale from a new website to a 10,000+ person event.
When something totally new and unique is called for.
Challenge: Concept and execute a brand new visual direction that captured the day-to-day authenticity of Payless Shoes’ target customer.
When an outdated name and brand needs something more flexible.
Challenge: With negative publicity surrounding the Bikram Yoga name, this NYC yoga studio urgently needed a new name and identity that felt accessible and trendy.
When you need to simplify complex messaging.
Challenge: How do you tell a beautifully simple story through billions of ambiguous data points?
When you need a fresh brand identity focused on community.
Challenge: Create a brand tone of voice and identity that resonates with young professionals and artists in a saturated cannabis market.