Nat Geo: Doomsday Preppers Survival App & Campaign
Whether you believe in doomsday or not, there is no doubt that the the question “What if?” has crossed your mind once or twice. It has become such a growing phenomenon that National Geographic has created a show called “Doomsday Preppers” to document the lives of people taking extreme measures to prepare for the impending doom.
I created and designed the Doomsday Survival App to supplement the upcoming second season of the show as well as ambient installations to garner buzz.
We live in a disaster prone world where people who don’t prepare will have a hard time surviving. Make sure you get educated and don’t just survive, live. Are you prepared?